Tricorp X PSV
PSV asked us at the beginning of 2021 if we wanted to supply the clothing for the stewards and security. We are honored to be approached by a top club like PSV, which stands for quality. We share many qualities with each other: we work daily to optimize our performance and compete every day to become, be and remain the best.
PSV stewards and security wear Tricorp Workwear
PSV and Tricorp have entered into a partnership since the start of the 2021-2022 football season. Part of this collaboration is a comfortable and modern outfit for the stewards and security guards of the Philips stadium. It was important for PSV that the clothing was modernized and that the stewards and security guards were recognized by their outfits. A great challenge that our in-house design department has taken up.
The outfit consists of comfortable work trousers, a polo shirt, polo sweater, softshell jacket and a winter jacket. With these items they can work comfortably in both summer and winter! An important point of attention for the appearance is that the different teams are easily recognizable and have a uniform outfit. For that reason we decided to work with the Bicolor contrasting seams items from the Workwear line. A total of four teams and therefore four outfits have been put together. Curious which these are? Then watch the video below or read on!
Tricorp Business Room
Since the start of our collaboration with PSV, we have had our own business room at our disposal. We have had this business room completely renovated and includes a bar in the shape of our logo. Our permanent host taps the most delicious (0.0) beers and Hutten provides excellent catering for our guests every week. In addition, our guests are regularly surprised by a visit from one of the players to our business room.
Make a Wish
We not only use our business room to strengthen our B2B relationships. Last season we received Sietze. Sietze is a boy who was given the opportunity to admire his PSV heroes from our business room through the Make A Wish Foundation and our partner Elten. He had the day of his life and that was crowned with a visit from then general manager Toon Gerbrands.
Cool campaigns
A collaboration with a partner such as PSV; we are proud of that. We can work with the players to develop cool campaign videos and photos for social media to expand our brand awareness.
We also have this for our newest REDEFINED had a collection and photo shoot with a number of players from the team!
Check out our campaign video of the 2021-2022 season below.
